A little more about me...
Most recently, I helped in leading social content and strategy at ROAR Digital, a joint venture between MGM Resorts and GVC Group. Bringing to life BetMGM, MGM Resorts' premier sports betting app and brand to states throughout the United States.
Before moving to Roar, I worked with MGM Resorts International as a Social Content Manager. My goal was to bring campaign level social content to life at a corporate and enterprise level. By combining strategy and content creation ability I was able to create platform specific photos, videos, and animations for a a variety of projects and partners. In addition working closely with the C-Suite and executive level team to bring thought leadership to life across multiple channels.
I also acted as Creative Liaison to MGM Resorts Japan, leading the social content strategy to help MGM Resorts secure the first license for an integrated resort in Osaka. With many high level projects from documenting meetings to be used as part of an RFP to producing a Japanese cooking competition television show.
I have helped bring sports initiatives to life throughout the entire enterprise. The growth of sports betting throughout the nation has lead to many strategic partnerships with sports leagues such as the NBA, NHL, MLB, MLS, and many professional sports teams. Bringing these partnerships to life on social involved a magnitude of collaboration between all of the leagues to create a united goal and content strategy. Before shifting into a sports focus I helped strategically announce world class residencies such as Lady Gaga, Britney Spears, Queen + Adam Lambert, and Aerosmith. As part of my role covered a multitude of concerts and events.
Before rejoining MGM Resorts I worked as a professional photographer capturing content of anything from tropical storms to world class athletes closing down Las Vegas Blvd to perform wheelies on dirt bikes. Although specializing in environmental portraiture, my focus didn’t end there. I worked with agencies and publications to capture stories through a camera lens. This meant doing anything from strapping into a harnesses and hanging off the side of a cliff to photograph rock climbers or being ringside at some of the biggest UFC fights in the world. These experiences led me to winning Las Vegas 30 Under 30 in 2016.
In additional to all of this experience, I’m an Addy Award winning motion graphics artist with both video and editing experience.
To see more of my creative work visit: www.joshdahlcreative.com
Vanity Fair Spain
Las Vegas Global Economic Alliance